Social Media and Social Network Marketing
Are you reading this article? Then you must be interested in Social Media and Social Network Marketing and how it can impact your web presence bottom line. I will explain in more detail the differences between the two and how you can better navigate through each one so your hard work and efforts pay off!
“Social Media is the social interaction among people in which they create, share or exchange information and ideas in virtual communities and networks. There are different classifications of Social Media – Social media technologies take on many different forms, including magazines, Internet forums, weblogs, social blogs, micro-blogging, wikis, social networks, podcasts, photographs or pictures, video, rating and social bookmarking.” (source: http://en.wikipedia.org/wiki/Social_media)
“West Bay Media Group’s core concept ~ generating traffic for your small business.”
Social media consists of the publishing channels mentioned above. All of these mediums can help you direct traffic to your web site. The desired end result is for your web site to be the target of these efforts, thereby converting these leads into customers.
Social Network Marketing is publishing your content on someone Else’s site – i.e. Facebook, Twitter, Pinterest, and the like. More frequently, these sites are not providing the quality traffic (converting customers), and the time spent managing them can actually cost you money in lost productivity, and, most importantly, less or no revenue at all. For these reasons, it would be prudent to partner up with a web development company that can help in capturing the most out of your Social Media – Social Network.
West Bay Media Group’s core concept is building responsive WordPress sites and generating traffic (leads) for your small business. Take a moment and ask yourself, “What is my most important reason to implement this strategy?” West Bay Media Group’s answer is, “You Own It!” It is yours and you can leverage it as you wish. When you leave your marketing up to sites that are not in your control, you run the risk of shrinking your social media influence. A strategic web partner is able to help you maneuver and triumph over the ever-changing digital landscape. West Bay Media Group’s pledge is to assist you in growing your business by utilizing solid techniques that will only ensure your success for the long term. Contact us today to discuss your web marketing strategies.